I see a lot of blogs and Facebook conversations about “earning the income you deserve” and “charging what you’re worth.”
entrepre-nerd-ville
DO be all "look at me!" (How to be a leader and a star)
There’s this woman Georgia in my dance class — by that, I mean my instructor Cebo’s dance class, which I take, not teach — who’s amazing.
KEEP READINGMake your name by doing the unsexy work. (AKA Puff Is Pissed, AKA Grownups Eating Ice Cream And Crying)
At the company off-site, they had tubs of ice cream waiting for us first thing in the morning. Breakfast of cry-babies.
KEEP READINGEasiest money you ever made?
The easiest buck I ever made was in 1994. Before I tell you what the job was, let’s talk about easy money. I often see business coaches posing this question: “Do you feel guilty charging for work that feels easy?” They post it on Facebook and Twitter, offering to help people break through this so-called “money […]
KEEP READINGHow to create valuable content (it’s not what you think)
“Add value.” “Deliver value.” “Provide massive value.” It’s not a new word, this “value.” But if you’re new to the online marketing space (AKA “The Space”) you might be newly inundated with it. ‘Round these parts, they use it out the ying-yang. “If you want people to buy from you, get known for delivering tons of […]
KEEP READINGHow to promote yourself on social media without annoying the shit out of your friends
“You have to put yourself out there!” “If you don’t promote yourself, you’re stealing from those who need you!” “Marketing and selling are an act of service.” You’ve probably heard these things. They’re all true. You might’ve also heard: “If your friends are annoyed by your success, they don’t deserve to be in your life.” […]
KEEP READINGThe real secret to a million-dollar business
Back in like, 1999, I kept getting calls from a collection agency for a mobile phone bill I’d already paid. Yes, I’d paid it late — to a previous collection agency, which, because collection agencies are just knuckleheads earning dollars from home in their dirty undies, had neglected to do the proper paperwork and log my payment. […]
KEEP READINGThe beauty of the non-niche niche
“You need a niche,” everyone screams. I get it. When you do one really specific thing for one really specific group, you’re more likely to be the only one. You get to be THE top expert who’s top of mind when someone says, “I need an online business strategist for gluten-free bakeries.” “I need an […]
KEEP READINGWho would you be if money didn’t matter?
Today, an ad in my Facebook feed asks, WHO WOULD YOU BE IF MONEY DIDN’T MATTER? And then it says, FREE Video Series Will Help You Discover Your Personal Path to Financial Liberation! The image below is a woman — the actual person who’s going to teach you this path — in a thin, 1970s style halter top cut down to […]
KEEP READINGBe for the weirdos – and other lessons from a day with Seth Godin
I was so mad that Friday. At 6:40, I was hustling off to my 7pm House dance class, wearing my dowdy, full-length black down coat and all kinds of other thermal layers. I’d walked a block thinking, “Only for Cebo’s class do I go out in this cold.” Cebo is my teacher’s “dance name.” (All the […]
KEEP READINGRemain an unshowered troll, or show your face? (The entrepreneur’s dilemma.)
I didn’t shower yesterday. Not for any reason except I kept getting sucked into a work or Facebook vortex every time I looked at the computer. And I kept looking just when I was about to shower. I went to bed feeling filmy. I actually love the shower. I don’t avoid it like my friend Victoria, who’s scared […]
KEEP READINGThis is for the lazy ones.
I’ve helped a lot of coaches with their copy. Life coaches, wellness coaches, joy coaches, high-performance coaches, abundance coaches, gluten-cleanse coaches, empowerment coaches, vibrational alignment coaches. Confidence coaches, bone broth coaches, flow coaches. Not a menstrual thing. (I’m tempted to put quotation marks on some of those but I won’t. There’s a lid for every pot, a client […]
KEEP READINGA severe case of “don’t wanna do sh*t”
Last week, I treated myself to some heavy-duty, delightfully effective Tylenol Cold and Flu. Man, do I love Western medicine! Praise Duane Reade. Blessed be CVS. My one complaint is the damn packaging that breaks off your fingernails. “Peel from this corner” is the biggest tease of all time. Why don’t they let us go through all […]
KEEP READINGOy. These people and their “biz” rules.
“Excuse me. You can’t have dogs in here.” That’s what everyone with a dog was told at the Silverlake Farmer’s Market in LA when I was visiting last year. Not by a cop. By my 4-year-old nephew, Samson. It’s not that he worries about food safety or crowd control. He just likes rules. They’re very important […]
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